Dubai Experience

• Responsive design

One of Emirates' main strategic roles as an airline is to promote Dubai as a destination.

As part of the strategy, The "Dubai experience" initiative was introduced. "Dubai experience" is a feature that allows our customers to plan and book their Dubai holiday and Dubai stopover all in one place. Users will be able to explore and book hundreds of hotels, experiences, activities, and restaurants.

After running extensive research, user testing, and validation we have introduced the calendar planner where users can enjoy a seamless holiday planning experience and at the same time generate great revenue to the company and Dubai in general.